Formula 1 has welcomed another LVMH brand into the fold as Whispering Angel has been announced as the championship's official rose partner.The wine becomes the latest Moet... read more »

Building on the landmark ten-year Global Partnership between Formula 1 and LVMH, F1 has announced Moet Hennessy luxury spirit, Belvedere, as the sport's first-ever vodka... read more »

Another subsidiary of LVMH has been confirmed as a new partner of Formula 1 as the 10-year deal struck with the series continues to bear fruit for the luxury brand... read more »

Formula 1 has announced its first-ever official vodka partner as the championship continues to build on its monumental deal with luxury goods brand LVMH.In October 2024 Liberty... read more »

The days of rookie drivers and few backers from outside the Red Bull family have long gone.The team has been relaunched with a new name, new management, an influx of top... read more »

Magnussen and Palmer talk Shanghai, Sochi, vodka and Cossack dancing. read more »

He's known as a driver with a penchant for a post-race vodka or two, and now Kimi Raikkonen is the ambassador of an alcoholic beverage which shares his nickname - Iceman.... read more »

The world's leading premium Vodka makers Smirnoff have become the latest drinks company to join the world of Formula 1 sponsorship by signing a deal with the Sahara Force... read more »

Force India has confirmed they have signed a partnership with vodka manufacturer Smirnoff. Force India say that the deal is a 'fan-centric alliance [that] will be focused... read more »

In-form Force India have signed a sponsorship deal with vodka brand Smirnoff with the firm's logo to have a significant presence on the team's VJM07 car. read more »

The Sahara Force India F1 Team has announced a new 'partnership' with vodka brand Smirnoff. The deal will see Smirnoff branding featured on the VJM07s from next... read more »

Force India will feature Smirnoff on its sidepod from the Spanish Grand Prix onwards after announcing a new partnership with the vodka company read more »

Force India has announced a partnership with Smirnoff which will see the vodka manufacturer appear on the sidepods of the VJM07 at certain races read more »

Currently third in the Constructors' Championship, Force India has signed another sponsorship deal, this time with vodka giant Smirnoff. read more »

Force India is due to announce a major new sponsor in the form of Smirnoff - the world's best selling vodka - on Wednesday. The deal, whilst not title sponsorship of the... read more »

Entrepreneur William Chase is negotiating with Bernie Ecclestone about signing an F1 sponsorship deal with his Chase Vodka brand which, if successful, would become the second... read more »

Always on the lookout for ways to make his next buck, Bernie Ecclestone is seeking new official partners for F1 including telecoms and vodka companies. read more »

With the Rolex deal freshly under his belt, Bernie Ecclestone has revealed that a vodka label and a mobile phone operator could be the next in line to conclude major... read more »

The Renault F1 Team is delighted to announce a new partnership agreement with Flagman vodka for the remaining four rounds of the 2010 season, beginning with this weekend’s... read more »

Renault F1 has announced that it will be sponsored by Russian vodka producer Flagman for the remainder of the 2010 season. The deal comes through Vitaly Petrov’s role at the... read more »