Assets from the defunct Marussia F1 team will go on auction next month, auction firm CA Global Partners has announced... read more »

Marussia's assets are to be auctioned off in mid-December by order of FRP Advisory, the administrators currently in charge of the Banbusy-based team. The outfit entered... read more »

Williams F1 have signed a new multi-year partnership agreement with the global consumer goods company Unilever, beginning in 2015. Unilever previously had a sponsorship... read more »

Lotus has lost one of its largest sponsors in the form of consumer giant Unilever, which has switched from the Enstone outfit to one just down the road. The Williams FW37 will... read more »

The Haas F1 Team has received a huge boost ahead of its 2016 debut with the hiring of former Anheuser-Busch marketing manager Adam Jacobs. The American outfit is hoping Jacobs... read more »

Gene Haas has confirmed a change of name for his planned Formula 1 team which is set to make its racing debut in 2016. The American outfit will change its name from Haas... read more »

Gene Haas has tweaked the name of his eponymous team ahead of its planned debut in 2016. The American founder had originally planned to call his squad Haas Formula, but he... read more »

Honda can match Mercedes next season according to the company's motorsport chief Yasuhisa Arai who, despite rumours to the contrary, insists they are on target with their... read more »

Lotus has announced that multi-national electronics manufacturer Hisense will join the team for the forthcoming Italian, United States and Abu Dhabi races. The Hisense logo... read more »

Formula 1's global expansion will continue in 2016 after Azerbaijan signed a deal to stage the 'Grand Prix of Europe' around a new street track in the... read more »

We reported earlier this week that the Mexican Grand Prix will return to the Formula 1 calendar in 2015, and it has now been confirmed during a press conference at the Banamex... read more »

Ferrari has announced a new sponsor in the form of Haas Automation - the world's largest producer of CNC (Computer Numerical Control) machines. The company's logo... read more »

The MERCEDES AMG PETRONAS Formula One™ team uses BBM Channels to connect directly with its global fan base as it travels to over 19 countries during the Formula One season.... read more »

Lewis Hamilton has been named the world's most marketable athlete, topping the global list compiled by SportsPro Magazine. The Mercedes driver currently sits atop the... read more »

The FIA has announced the appointment of the French-owned global producer and supplier of electricity, EDF, as an Official Technical Supplier. read more »

The Lotus F1 team will run a special one-off version of their livery featuring a sidepod dedicated to commemorate Spanish Renaissance painter El Greco. This year marks the... read more »

Lotus will run a tweaked version of their livery to commemorate Spanish Renaissance painter El Greco. 2014 marks the 400th anniversary of El Greco's death and Lotus will... read more »

American sandwich chain Subway is reportedly considering a wide-ranging Formula 1 sponsorship package to push its presence in Europe and Asia. The company, which has annual... read more »

Sebastian Vettel's record-breaking 2013 season has been recognised on an international scale after the Red Bull driver was crowned World Sportsman of the Year at the... read more »

As the kick off to the 2014 season approaches, Fernando Alonso is considered the most marketable F1 driver on a global basis. read more »

Williams has unveiled a new title sponsorship deal with Martini, the world's best selling Vermouth, which sees the famous stripes return to the Grove team's livery.... read more »

Williams announces a new "multi-year sponsorship deal" with global insurance company Genworth, which will see branding on the car in... read more »

Williams has signed a multi-year partnership agreement with global lifestyle protection insurer, Genworth. read more »

Williams has announced a new multi-year partnership with global lifestyle protection insurer, Genworth. read more »

Bernie Ecclestone says he is unaware of a rumoured takeover bid for Formula One by media firm Liberty Global and Discovery Communications. read more »