Toro Rosso is in talks with a sponsor to rebrand its Renault engines for the 2017 season like sister team Red Bull. Red Bull ran its Renault engines under the TAG-Heuer brand... read more »

Toro Rosso is in discussions with an unnamed sponsor to re-brand its Renault engines next season read more »

F1's sole tyre manufacturer Pirelli will face a big challenge next year when brand-new, wider tyres celebrate their debut. The Italians are looking forward to the 2017... read more »

Ferrari now has a "solution" to return to the front of the Formula 1 grid, after its win-less 2016 campaign, according to brand President Sergio… read more »

Red Bull's Renault-manufactured engines will continue to be badged as TAG Heuer for the 2017 and 2018 Formula 1 seasons. read more »

YAS MARINA, Abu Dhabi -- Sergio Perez says he will not budge on his decision to drop sunglasses brand Hawkers following their Donald Trump joke, despite its plans to set up a... read more »

The sunglasses company dropped by Sergio Perez for making a joke about U.S. president-elect Donald Trump and Mexico has set up a children's charity in a bid to make... read more »

The Brazilian GP was a significant race for Formula 1, we were close to seriously damaging our brand and upsetting the fans trackside and at home. read more »

Ferrari President Sergio Marchionne has revealed the famous brand could consider a Formula E bid in the coming years. read more »

Sergio Perez ended a short-lived affiliation with sunglasses brand Hawkers after it made what he felt was an offensive tweet about his native Mexico and America's... read more »

Sergio Perez drops the Hawkers sunglasses brand as a sponsor after it posted a controversial tweet referencing Donald Trump's Presidential win. read more »

Sergio Perez says that he will drop one of his personal sponsors, sunglasses brand Hawkers, over a controversial comment it made regarding the US… read more »

Teams have been working hard on their next year's machineries as brand-new technical regulations are looming for 2017. However, it does not mean that they have completely... read more »

Outright speed, rather than nationality, will determine who completes Renault's driver line-up for the 2017 season, according to the brand's Managing Director… read more »

Heineken s Gianluca Di Tondo says the brand s biggest wish in F1 would be to introduce more Formula 1 races in the Asia-Pacific region read more »

McLaren-Honda driver Fernando Alonso faces a grid drop worth 35 places at this weekend's Belgian Grand Prix, having taken on a brand new power unit after… read more »

Mercedes chief Toto Wolff says the polarised personalities of Lewis Hamilton and Nico Rosberg is positive for the squad, though accepts it must be understanding of their... read more »

McLaren-Honda have announced a new partnership with the luxurious brand Michael Kors. read more »

Nico Rosberg previews the eighth race of the 2016 F1 season, the brand new European Grand Prix on the streets of Baku, together with chief strategist James Vowles. read more »

In this week's Silver Arrows Show, we explain how the team is preparing for the brand new European Grand Prix in Baku, Azerbaijan and Head of Trackside Electronics Evan... read more »

F1 has a brand new $40m-per-year track to play on. Just please try not to hit the 12th-century tower in the medieval old town. read more »

I have, on occasion, been accused of not being quite right in the head. Perhaps I don't see things the same way as other people, or perhaps I'm just wrong and the... read more »

Former Ferrari team principal Marco Mattiacci has been hired by radical electric car manufacturer Faraday Future as Global Chief Brand & Commercial Officer. Mattiacci... read more »

MONTREAL, Canada -- Beer brand Heineken has confirmed its new partnership with Formula One after launching the news in the Montreal paddock at the Canadian Grand Prix. The deal... read more »

Formula 1 has announced that it has signed a multi-year sponsorship deal with beer company Heineken, which will see the brand receive substantial exposure at… read more »