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1

F1 teams concerned by Las Vegas tyre temperatures

over 2 years ago

from: Autosport.com

( 643 views )

 ( 0 comments

Both Friday's qualifying and Saturday's race will start at 10pm Nevada time, with the latter potentially running until after midnight if there is a red flag delay and... read more »

6

Ferrari makes multiple changes to its partnership portfolio

over 2 years ago

from: F1Technical.net

( 634 views )

 ( 0 comments

Ferrari appears to have ended their partnership with two of their premium partners with both Velas and Velas having been removed from the list of partners on the Italian... read more »

15

F1 to open entertainment arcade in London

over 3 years ago

from: MotorSportWeek.com

( 777 views )

 ( 0 comments

For the first time in its history, Formula 1 will open an experience centre, where fans can enjoy sim racing, as well as premium food and drink. The F1 Arcade venue was founded... read more »

29

Red Bull announce 2023 partnership with sportswear brand Castore

over 3 years ago

from: TheCheckeredFlag.co.uk

( 755 views )

 ( 0 comments

Red Bull have announced a new exciting partnership with premium sportswear brand Castore. read more »

3

FIA approve Formula One 2026 engine regulations

over 3 years ago

from: EspnF1.com

( 1419 views )

 ( 0 comments

Formula One's governing body approved engine regulations for 2026 on Tuesday, an eagerly-awaited move that could lead to the arrival of premium Volkswagen Group brands... read more »

1

Autosport writers' favourite F1 Hungarian Grands Prix

over 3 years ago

from: Autosport.com

( 963 views )

 ( 0 comments

The first Formula 1 race to be held behind the Iron Curtain, the Hungarian Grand Prix at the Hungaroring has become a well-established event that this year is being staged for... read more »

6

Strategy guide for the Hungarian Grand Prix

over 3 years ago

from: F1Technical.net

( 1108 views )

 ( 0 comments

Formula One's tyre supplier Pirelli expects drivers to pursue a one-stop strategy in today's Hungarian Grand Prix given the Hungaroring's tight and twisty nature... read more »

1

The action-limiting factors in F1's first Miami GP

over 3 years ago

from: Autosport.com

( 863 views )

 ( 0 comments

But the on-track spectacle left a lot to be desired at stages on Sunday. While a late safety car threatened to shake-up the running order, the difficulty drivers faced... read more »

30

VW chief: Audi and Porsche will join F1

over 3 years ago

from: SkySports.com/F1

( 690 views )

 ( 0 comments

Volkswagen's premium brands Audi and Porsche will join Formula 1 after convincing the German auto-making group that the move will bring in more money than it will cost, VW... read more »

3

Porsche, Audi agree to join Formula One, Volkswagen CEO says

over 3 years ago

from: EspnF1.com

( 951 views )

 ( 0 comments

Volkswagen's premium brands Audi and Porsche will join Formula One, VW chief executive Herbert Diess said on Monday. read more »

15

Volkswagen CEO: Porsche and Audi have decided to enter F1

over 3 years ago

from: MotorSportWeek.com

( 681 views )

 ( 0 comments

Porsche and Audi, premium brands of the Volkswagen Group, are poised to enter Formula 1 in 2026, according to the company's CEO Herbert Diess. Last month, Audi confirmed... read more »

29

BMC Switzerland Become Official Partner of Oracle Red Bull Racing

over 3 years ago

from: TheCheckeredFlag.co.uk

( 1001 views )

 ( 0 comments

Premium bike brand, BMC Switzerland, have been announced as a new Official Partner of Oracle Red Bull Racing in a multi-year deal. read more »

6

Formula One teams up with AlphaTauri in fashion collaboration

over 3 years ago

from: F1Technical.net

( 1481 views )

 ( 0 comments

Ahead of the season-opening Bahrain Grand Prix, Formula 1 has announced a multi-year collaboration with AlphaTauri that will see Red Bull's premium fashion brand become... read more »

29

Premium Luggage Brand Delsey Paris Becomes Alfa Romeo Partner

over 3 years ago

from: TheCheckeredFlag.co.uk

( 922 views )

 ( 0 comments

Alfa Romeo F1 Team ORLEN have partnered up with premium French luggage brand Delsey Paris, ahead of the new season. read more »

29

Alfa Romeo Partner Up With Premium Yoghurt AMX

over 3 years ago

from: TheCheckeredFlag.co.uk

( 700 views )

 ( 0 comments

Alfa Romeo F1 Team ORLEN announced a new partnership last Monday with premium yoghurt AMX. read more »

15

Ferrari ends nine-year partnership with UPS

over 3 years ago

from: MotorSportWeek.com

( 707 views )

 ( 0 comments

Ferrari's long-lasting sponsorship deal with shipping giant UPS has come to end ahead of the 2022 Formula 1 season. Ferrari confirmed the news to Sports Business Journal,... read more »

1

Santander returns to F1 in 2022 with Ferrari

over 3 years ago

from: Autosport.com

( 1274 views )

 ( 0 comments

The Spanish financial giant will become one of the team's premium partners, with its logo featuring prominently on the team's cars, race suits and caps.It will also... read more »

5

Santander returns as Ferrari sponsor

over 3 years ago

from: Pitpass.com

( 1023 views )

 ( 0 comments

Ferrari has announced that Spanish banking giant, Santander, is returning as a 'premium partner', reviving a collaboration that it previously enjoyed with the... read more »

1

Verstappen: Fresh F1 engine will not bring Mercedes-type power gains

over 4 years ago

from: Autosport.com

( 1055 views )

 ( 0 comments

With this weekend's Saudi Arabian Grand Prix taking place on the high-speed Jeddah track, which will put a premium on power, Verstappen's title rival Lewis Hamilton... read more »

1

Why Turn 3's Fibonacci angles could make it Zandvoort standout

over 4 years ago

from: Autosport.com

( 1284 views )

 ( 0 comments

With overtaking at a premium, the decision to create a flat-out 18-degree banked turn has at least offered the slimmest of chances that drivers can pick up a slipstream in the... read more »

29

“Overtaking is very difficult, which places a premium on qualifying” – Williams’ Dave Robson

over 4 years ago

from: TheCheckeredFlag.co.uk

( 887 views )

 ( 0 comments

This weekends Hungarian Grand Prix represents Williams final chance for a points finish before the summer break. A points finish at the Hungaroring this weekend may taste just... read more »

2

McLaren announce new kit supplier from 2022

over 4 years ago

from: PlanetF1.com

( 832 views )

 ( 0 comments

McLaren already have an eye on next season with the announcement of a major new deal with premium sportswear brand, Castore. read more »

6

Ferrari announce partnership contracts with Richard Mille and Estrella Galicia

over 4 years ago

from: F1Technical.net

( 1195 views )

 ( 0 comments

Scuderia Ferrari have announced that they have signed partnership agreements with the Swiss luxury watchmaking brand, Richard Mille and Estrella Galicia, the Spanish premium... read more »

17

Video: Scuderia AlphaTauri Honda: F1 Car Reveal and Fashion Presentation

over 5 years ago

from: Redbull Videos

( 1580 views )

 ( 0 comments

Scuderia AlphaTauri Honda, formerly known as Scuderia Toro Rosso, will give motorsports fans around the world an exclusive first look at the brand new Formula One car, “ATO1”.... read more »

35

Maybe Rich Energy should can the straight-up bizarre Red Bull trolling

over 6 years ago

from: GPfans.com

( 1036 views )

 ( 0 comments

We get it, Rich Energy are the brash and bold bad boys of the energy drinks game. But shouldn't a self-styled "premium brand" have a little more class than this?... read more »