Formula 1 has agreed a deal in principle with General Motors and its Cadillac brand to enter the series in 2026 as an 11th team.The deal will see the GM-supported outfit join... read more »

Team merchandise has been flying off the shelves ahead of the Las Vegas Grand Prix - but one independent brand is aiming to bring Formula 1 back into fashion for female fans... read more »

General Motors appears to be nearing a 2026 Formula 1 entry following Michael Andretti's withdrawal from operations at his eponymous brand. The post General Motors nearing... read more »

Max Verstappen and Co will be there for the brand new F1 event... read more »

Ahead of this weekend's Las Vegas Grand Prix, F1's Silverstone-based outfit, Aston Martin has announced a brand-new partnership with office technology and solutions... read more »

Aston Martin will be hoping to raise a glass to a successful Las Vegas Grand Prix after announcing a new global partnership with whisky brand Glenfiddich ahead of the race... read more »

Red Bull has added to its portfolio of global brand collaborations with video technology leader Neat becoming the team's official video conferencing hardware and... read more »

Pirelli's motorsport director Mario Isola sounded a positive note when speaking about the collaboration between the Italian tyre manufacturer and the teams regarding the... read more »

The Aston Martin Formula 1 team announced on Tuesday a new long-term partnership with renowned sportswear brand PUMA. The post Aston Martin forms long-term partnership with... read more »

Formula 1 has announced that it will stage the first-ever season launch event at London's The O2 where all ten teams will be able to show off their brand-new car ahead of... read more »

The Alpine Formula 1 team has officially confirmed it will switch to Mercedes power units from the 2026 season onwards.Alpine's parent company Renault formally decided at... read more »

Formula 1 has announced a multi-year partnership with Nestle, with its KitKat brand named "the Official Chocolate Bar" of the championship.The new deal will mean... read more »

Ferrari has announced a new exciting partnership, with IBM set to become the Maranello-based outfit's fan engagement and data analytics partner from the 2025 F1 season. read more »

Ahead of the fourth Las Vegas Grand Prix, the organisers have unveiled the trophies that the podium finishers will receive when Formula One visits the brand-new circuit in... read more »

Williams has announced a multi-year extension and expansion of its award-winning partnership with Gulf Oil International Ltd, with the Reviva coffee brand read more »

Seven-time Formula 1 champion Lewis Hamilton could not hide his delight at a recent Mercedes event that unveiled a brand new car design. read more »

Red Bull Formula 1 chief Christian Horner has publicly acknowledged his team held preliminary talks with Fernando Alonso at the start of 2024 as both the Spaniard and the team... read more »

Formula One's sole tyre supplier Pirelli has announced that drivers will be able to test the 2025 tyre compounds in the second practice session at this weekend's... read more »

Aston Martin's new Formula 1 CEO Andy Cowell says he is following a "work experience" package in aerodynamics as he steps out of his usual domain of F1 power... read more »

General Motors brand Cadillac is allegedly nearing an acquisition of Renault's 2026 Formula 1 engine information to aid its own project, according to a report. The post... read more »

Max Verstappen has been paired with Lewis Hamilton's racing hero, Ayrton Senna, in a new cinematic Honda tribute to the Japanese brand's motorsport heritage. read more »

The freshly announced technical partnership between Toyota and Haas is a tentative return to Formula 1 from the Japanese brand, with no plans for a power unit project in the... read more »

Toyota Chairman Akio Toyoda admitted his regret over pulling out of Formula 1 in 2009 and wants to “inspire Japanese children” with the marque’s Haas alliance. The Japanese... read more »

Sauber last scored Formula 1 championship points exactly a year and a day ago when, as Alfa Romeo, it bagged a double-points finish at the Qatar Grand Prix.Since then, its... read more »

Formula 1 and Hot Wheels announced on Wednesday that the two parties have entered into a multi-year partnership. Hot Wheels, a Mattel brand formed in 1968, has grown into the... read more »